Naya Nari – Branding

A Symbol of Hope and Transformation

Our Naya Nari logo depicts a heartwarming image of a mother and child, symbolizing nurturing and hope for the next generation. This design represents our mission: empowering women today to forge a brighter, more prosperous future for their children. By highlighting the women’s strength and resilience, this symbol celebrates the transformative impact of empowered women and their pivotal role in shaping a better tomorrow.
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Social Media Design and Branding for Naya Nari by Arobuz

At Arobuz, we had the opportunity to shape a powerful and purpose-driven brand identity for Naya Nari—an initiative that champions women’s empowerment and sustainable living.

Visual Storytelling

We crafted a social media aesthetic rooted in earthy tones and raw, authentic visuals that capture the strength and artistry of the Sanavalli women. Every element was designed to visually communicate resilience, tradition, and craftsmanship.

Cohesive Branding

From logo creation to branded templates, we built a consistent visual language that aligned with Naya Nari’s mission—ensuring the brand felt unified across every touchpoint.

Content with Purpose

Our strategy focused on highlighting not just the handmade products, but the powerful stories behind them—inviting the audience to connect emotionally and ethically with the brand.

Digital Community Building

By curating reels, stories, and interactive content, we fostered a sense of belonging and engagement—transforming followers into a supportive, mission-aligned community.

For Naya Nari, we put together a robust digital strategy that includes:
  • Logo Design
  • Social media
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